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SOCIAL MEDIA STRATEGY AND ADVERTISING
Social media is an indispensable tool when it comes to attracting new customers to your businesses and introducing them to your website. When used efficiently, social media platforms can be harnessed to build a reputable online persona and create an engaged online community.
COULD YOUR WEBSITE BENEFIT FROM SEO?
With the majority of websites in the wedding industry receiving over 50% of their traffic through organic searches on Google and other search engines, the power of SEO (Search Engine Optimisation) has never been more important to harness. When someone types in the relevant wedding venue related keywords into a search engine, it is crucial that your website appears on their screen as a result. SEO is a powerful measure of your business’s online reputation.
We work with our clients to come up with a dedicated SEO plan suited to their budget and objectives, while also breaking down the complicated jargon involved in the process. Our SEO strategies will aid in increasing the quality and quantity of the traffic your website receives.
HOW CAN YOU MEASURE THE SUCCESS OF SEO?
Each month we will provide you with a report showing you how your website is performing through our management of all aspects associated with SEO. You will be able to see what has been done to improve your search engine rankings and we will follow up with website alteration recommendations to bring about further positive changes to your online presence.
It takes time, creativity, experimentation and strategy to engage with your online audience in a meaningful way. Through carefully translating your brand into a genuine online personality through the correct tone of voice, you will see consistently positive results in terms of audience growth and engagement.
SEO CONSULTATIONS AND AUDITING
Due to the ever-evolving and competitive nature of searc algorithms, SEO is something that is best-managed and reviewed on a regular basis to receive the most effective long-term benefits.
If you are unsure about your website’s current state for Search Engine Optimisation you can commission us for an SEO website audit, which will highlight exactly what changes need to be made to help your website perform more effectively.
Allow our team to inspect how you could improve your search engine rankings with ease.
If you are looking to grow your follower base and increase your campaign reach across key social media platforms, allow our social media specialist to work with your brand to deliver measurable results. They will take care of every aspect of your social media channel needs, from set-up and strategy creation/execution, to growth and ongoing management.
PAID SEARCH MARKETING (PPC)
PPC stands for ‘Pay-Per-Click’, a model of internet marketing in which advertisers pay a fee each time one of their online advertisements are clicked on. Simply put, PPC is a straightforward way of buying visits to your website in comparison to trying to ‘earn’ those visits organically. PPC often works perfectly alongside other marketing strategies, such as in conjunction with social media campaigns, for example.
Search engine advertising is one of the most popular forms of PPC. We work alongside you to help develop an effective PPC marketing campaign to ensure your wedding venue receives the most efficient rate of return in driving the appropriate traffic to your website.
SOCIAL MEDIA MANAGEMENT AND ADVERTISING
Posting on social media can help your business grow far beyond connecting with a potential client base. Utilising social media as a marketing tool can enable you to see valuable insights into your online performance, engagement and growth of your following.
Our team’s social media expert can take care of every aspect of managing your chosen social media channels. Would you like to know the best time to post based on past content? Or the sex, age and location of people engaging with you? We can report on the success of particular themes or posts so that over time you can refine what your audience wants and deliver more of it!
Whether you’re looking to spice-up your Facebook updates, design stunning Instagram grids or create impactful paid ad campaigns, we have you covered.
OUR SOCIAL MEDIA SERVICES INCLUDE THE FOLLOWING:
• Initial platform set up
• Strategy creation and execution
• Growth plans and ongoing management
• Paid advertising campaign creation and management
We are adept at putting your product in front of the right people. We will always strive to work within your budget to advise you on the best approach to not only gain followers, but how to best interact with them to maintain a long-term rapport.
THE WEDDING MARKETING TEAM
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